BusinessWeek Logo

Social Networks: Plenty of Companies Just Don't Like Em

Posted by: Heather Green on November 07

Barracuda Networks released a couple of surveys this morning that showed that two-thirds of businesses expect to restrict employee use of the Internet next year, or about 20% more than this year.

On the burning topic of social networks, Barracuda Networks surveyd 2,400 of its customers and found that about 50% say they block access to social networking sites Facebook or MySpace. About 44% block MySpace, while 26% block Facebook.

That’s a difference that’s bound to be erased as Facebook popularity continues to rise— and CIOs read more about the luscious targeting opportunities that these two companies are offering to advertisers.

Not that I think that the concern is about, say, someone targeting to an employee based on their past experience or their job description. Just that the targeting talk will make them aware of just how much information employees can put on their pages and the kinds of information that they can share with “friends.”

TrackBack URL for this entry: http://blogs.businessweek.com/mt/mt-tb.cgi/

Reader Comments

Ellen Troy

November 7, 2007 05:53 PM

Employers maybe placing their fingers in the Internet dike. Google’s new Gphone will make all media more ubiquitous, and that will really open the floodgates. The NewsVisual article on Google’s Open Handset Alliance http://www.newsvisual.com/newsvisual/2007/11/google-and-moto.html implies that it’s really personal connections among business leaders that determine future success in the competitive marketplace. But consumers can also benefit from the new products those alliances spawn.

Sheila Scarborough

November 7, 2007 11:41 PM

Hi Heather, interesting stat (going in the wrong direction IMHO) and I put up a link to it on Twitter.

Thanks for your work.

Bob Kustofawitshz

November 8, 2007 01:36 AM

BAD BAD BAD!!!! companies should NOT restrict the internet access of their employees! People should be able to do whatever the hell they want on the internet. Just leave 'em alone!!!

Matt Weekliamb

November 8, 2007 09:19 AM

I'm all for blocking it. People should be working at work, not searching through people's photos on MySpace. It's a waste of resources, not to mention advertisers and people can put whatever virus laden code they want, in their adverts and profiles. Companies should be able to block whatever they want on THEIR networks. A wide open internet connection isn't a right, it's a privelage.

Bloodstar

November 8, 2007 09:20 AM

"BAD BAD BAD!!!! companies should NOT restrict the internet access of their employees! People should be able to do whatever the hell they want on the internet. Just leave 'em alone!!!"

Tell that to the schools, too. Ridiculous amounts of blocking here... I'm lucky they don't even block news. In fact, they even BLOCKED THEIR OWN SITE once...

DK

November 8, 2007 10:44 AM

I think a business/company has all rights to restrict internet usage seeing as the employee is on the COMPANY'S time!

Chris Lynn

November 8, 2007 05:03 PM

It's interesting to see how companies like Intel use social networking and social media in ways that blur the lines between intranet and extranet. I would be interested in learning how global companies use social networks to bridge the gap of physical distance that exists between co-workers. What about companies that use social media to bridge the gap with the consumer? Instead of fighting social media, industries should look to find ways in which the technologies can be embraced to enhance their businesses.

Antonietta

November 13, 2007 02:02 AM

I also think that a company has the right to block whatever sites they want. People should not get mad if the Boss blocks myspace or facebook because a boss does not pay you to surf the web for fun and check out your friend's profiles. I agree with you Chris that businesses should find ways to utilize the technologies at hand in order to help create a more substantial relationship with both consumers and perhaps international colleagues.

Post a comment

 

About

In Blogspotting Senior Writer Stephen Baker and Associate Editor Heather Green take a look at how cutting-edge technologies are changing business and society. Whether its blogs or wikis, data crunching or data targeting, technology’s advances are reshaping the world that we live in.

[an error occurred while processing this directive] [an error occurred while processing this directive]

BW Mall - Sponsored Links


Magazine

Current Issue

BusinessWeek Cover